Gems & Max

Bespoke fine jewellery, hand made, never with concessions

Loose coloured gemstones pinned to pink fabric, numbered during sourcing A close-up of a faceted green gemstone, its cut planes catching the light A charcoal pencil resting amid its own scattered dust and shavings, a design sketch taking shape Wax and metal ring components in progress, from cast setting to finished band A gold ring set with a blue sapphire and baguette diamonds, the finished piece Oval ruby ring with tapered baguette diamond accents Oval sapphire ring with a round brilliant diamond halo, three-quarter view The same sapphire halo ring seen from behind, showing the open gallery The same sapphire halo ring seen from the front Three-stone round brilliant diamond ring in yellow gold Octagonal sapphire ring with tapered baguette diamonds in white gold Bezel-set emerald ring with baguette diamond accents, three-quarter view The same emerald ring seen from the side

The Impression

Every jewel begins with a story.

I.

Every project starts with a conversation: a moment in time, an intention, a feeling not yet expressed. We listen, and slowly distil its essence. What remains is an impression, captured in a first sketch.

The Muse

The stone is paramount. All else follows.

II.

Every jewel we make is built around its stone, never the other way round. And so the search begins for the centre stone that holds the impression. Once found, the impression takes on a colour, a weight and a light of its own.

The Composition

Drawn around your stone, and no other.

III.

With the muse chosen, the design takes its true form on paper. Every line answers to the stone, and to your story. What was once a thought slowly becomes tangible, refined until it feels as if it could never have been otherwise.

The Frame

Where hand and metal are composed.

IV.

At the goldsmith's bench, the composition crystallises into form. Metal is worked and shaped, the stone is set, and craftsmanship binds subject and support into one. Patiently, the jewel emerges.

The Vernissage

Not on a wall, but an extension of the wearer.

V.

The moment the piece is revealed to your eyes. Not a work to be admired from a distance, but one to be worn: an extension of the body, made to be carried through a lifetime. Our chapter is written. Yours is only beginning.

Ruby Ring

No. 01 of 05

1.72ct oval ruby of Mozambique origin, with no indications of treatment, white gold

Sapphire Halo Ring

No. 02 of 05

3.57ct oval sapphire in a halo of round brilliant diamonds, white gold

Diamond Ring

No. 03 of 05

Three-stone diamond ring, yellow gold

Sapphire Ring

No. 04 of 05

2.52ct octagonal sapphire of very fine colour, white gold

Emerald Ring

No. 05 of 05

Bezel-set emerald of Colombian origin, with indications of minor clarity enhancement

Loose coloured gemstones scattered across crumpled paper beside a pair of tweezers, selected during sourcing

Every piece begins with a single stone

Hover — or tap — a stone to learn its story

Discover the process

Location

Amsterdam, The Netherlands

Bangkok, Thailand

Services

Bespoke jewellery

Sourcing of specialty stones

The stone comes first

Most jewellery starts with a design and then finds a stone to fill it. I work the other way round. I look for a stone with real colour and character, something you won’t see in every shop window, and let the design follow from that. It’s a slower process, but it’s the only way I know to create a piece that feels truly individual.

Colour is the hardest part of finding a stone. Recently I was looking for a sapphire for a client who came in wanting a lighter blue. After I showed him a few stones side by side, he realised he actually loved a deeper, richer colour, what we call royal blue in the trade. It’s the colour everyone asks for, and also one of the hardest to find, because a royal blue often turns out a little too dark. The last thing you want is a stone that only comes alive under a spotlight. It should look spectacular in a cocktail bar with a single candle on the table.

I’ve worked with coloured stones at nearly every point in the chain. I’ve sorted emeralds at the Gemfields mine in Zambia and prepared parcels for tender, visited the tourmaline mines of Paraíba and the markets of Sri Lanka, Thailand and Burma, graded stones in Antwerp, and worked in auction rooms in London and Amsterdam.

Very few people see a stone at every stage between the ground and the hand that wears it. I bring the experience to recognise which stone is worth building around, and the honesty to tell you when one isn’t, even when it’s the royal blue you had your heart set on.

The work is made in Bangkok, in a workshop that has spent two decades producing jewellery for some of the largest houses in the world. Your piece is made by the same cutters and setters, to the same standards, whether it’s for a private client or a major jewellery house.

Working directly with the workshop means you can commission a piece around a stone you love, rather than choosing from the designs a brand has decided to make that season.

Because sourcing, lapidary, design, goldsmithing, engraving and setting all happen under one roof, a stone can be recut to sit exactly right in its mount, and a centre stone can be scanned so the setting fits it precisely. Side stones are cut to suit the design rather than picked from existing stock. Earrings are prototyped until they hang correctly, and engraving is done by hand.

These are the details that make a piece work as well in person as it does on paper, and that matter long after it leaves the workshop.

Location

Amsterdam, The Netherlands

Bangkok, Thailand

Services

Bespoke jewellery

Sourcing of specialty stones